Blog

Congratulations. You have a legal entity for your real estate business. But what do you do to maintain it properly so that in the event of a legal issue, you’ve got a reasonable shot at some protection! You cannot “set it up and forget it” or you’ll find the very moment you really need it, […]

Last week I made some predictions for this year. (If you missed that post, check it out HERE.) This week I thought I’d highlight 6 big opportunities for you to look at in 2024. 6. Become that social media influencer you always wanted to be! Many agents pulled back their online presence in 2022 and […]

One thing is certain, 2024 will be as unpredictable as 2023, but let’s spin the wheel, make some predictions, and see how we do! Here are my 6 for 2024 through the Realtor lens. 6. Home sales will climb in 2024 Home sales hit an annual pace of 3.85M in Q4 of 2023, which is […]

It looks like the Grinch is bringing lawsuits this season. Should you be worried you could be next? I don’t know. However, make no mistake, our industry is changing and that process can be messy. You need to pay attention and take some action to protect yourself. In my view, we will likely see agents, […]

We have a reputation problem. The various lawsuits tell a story – the public doesn’t know what we do, doesn’t understand how we get paid, and doesn’t see the importance of the structures we have in place to do business (MLS/NAR). I have three ideas to help. Change the aspirational nature of the business by […]

It’s time to plan for 2024. This is not an optional activity if you’re serious about your business. So how do you go about this? Schedule a half to full day off-site Planning takes different energy than execution so I recommend you schedule a half to full-day off-site meeting with your team. Everyone on your […]

We have all been subject to numerous social media posts and webinar invites to discuss the Sitzer/Burnett class action verdict that occurred on Halloween. We thought we’d weigh in on the topic and let you know just how we think it will affect your business moving forward. Before we dive in, just a reminder that […]

I review dozens of P&Ls (and a lesser amount of balance sheets) of top agents and brokers every month.  This is the time of the year when they should all be looking at their P&Ls and determining what money needs to be spent where next year – i.e. a budget. The following are the top […]

This week we had the first meeting of the Alchemy of Money advisory board. Taking my own advice of getting out of the jar to read the label, I decided to form an advisory board to ensure we’re getting a fresh, well-balanced perspective as we grow. I was very pleased with our first meeting and can’t wait […]